A) Bridging the gap - Increasing SME Cyber insurance penetration through broker-insurer collaboration
Interactive Focus Group
2024-10-09 | 11:50 AM - 01:00 PM
Information
How can brokers and insurers work together to increase SME cyber insurance penetration? SMEs are frequent targets of cyber attacks, often struggling to recover from the aftermath. Despite the critical protection offered by stand-alone cyber insurance, penetration in this segment remains low.
In this insightful session, we will discuss:
- Why cyber risks can be particularly devastating for SMEs and how stand-alone cyber insurance can provide essential protection.
- Recent cyber incidents affecting clients – and the post-event consequences.
- The barriers brokers face when selling cyber insurance to SMEs and strategies for brokers and insurers to collaborate effectively to overcome these obstacles.
- What brokers want [and not want] from cyber products/services.
Speakers

Chris McMurray
Travelers Europe
Managing director, cyber

James Doswell
Travelers
Senior risk management consultant